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Four step Interactive process
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MarkStrat is a time-efficient review of marketing strategy that directs the business into areas where performance could be improved. The process involves a highly interactive seminar facilitated by a very experienced marketing consultant, and is followed short review sessions one and three months after the main seminar.

MarkStrat will have the following outputs:

  • To what degree the business managers are in agreement about core strategy
  • Uncovering strategic risks and opportunities and then putting processes and responsibilities in place to address these issues
  • Providing the management team with delegated tasks and targets to address key drivers of the marketing strategy, those that can maximize opportunity or mimimise risk.

In fact it's a bit like an 'annual health checkup' of your organisations' marketing strategy
and plans - and like health checkups for management it should be done.

Affordable ::: Time efficient ::: Action orientated